From the monthly archives:

August 2009

The Difference Between PR and Publicity

Yes, there is a difference. Publicity might be a component of public relations, but there is a whole other world that is just about publicity.  I have previously interned for both 20th Century Fox and Sony Pictures in a field office, where hard work, perseverance and long hours paid off in the form of packed [...]

Social Media Relationship Killers and the PR Effect

This is a collaborative post by David Spinks and Lauren Fernandez.
Social Media has opened a lot of relationship and network building doors, making it easier to connect with people you might only see at conferences or have never heard of before. It’s easy to be optimistic and think social media is the best thing since Johnny Bravo [...]

Microsoft was being a (Poor) Marketer and PR, but Racist?

Disclaimer: LAF is a huge Apple fan, and refuses to purchase (most) Microsoft software. I do have Office on my Macbook Pro.

A slew of blog posts, news articles and Twitter upheaval happened yesterday about Microsoft and their alleged ‘Web Racism.” A photo appeared on the US site that featured an Asian man, a white woman [...]

Are we Conformists to Social Media and PR 2.0?

I was talking with a CEO over the weekend, and we had a very interesting discussion on authenticity, CEOs posting to social networks, Whole Foods debacle, etc. He posed an interesting question to me: “Do we conform to social media standards or should social media conform to us?”
We tend to jump on people if they [...]

Under 30 Working Pros: What issues do you want to discuss?

My good friend David Spinks and I have come up with a new idea: #u30pro chat on Twitter. You see #journchat, #pr20chat, etc…. but we want a place where we can chat with those of all ages on how young professionals can contribute, learn and flourish in the workplace.  So even if you’re 110 years [...]

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