From the category archives:

community

Memory: The Great Relationship Builder

There are a lot of great relationship builders out there. They walk around events with ease, chatting with each and every person – so much so, you can almost see that connection. Memory plays so much into this, and it wasn’t until recently that this truly came to light. Your hippocampus is the part of [...]

LAF and a New Blog Direction

My co-worker Teresa Basich recently vlogged about the new direction she wants to take, what her blog means and how she hasn’t disappeared.
A new direction. Change is scary. It always has been.  This blog was initially my outlet into the world of PR, communications and brand building. I had no other way to express my [...]

Dear PR: It’s Not You, It’s Me

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photo credit: riger advertising
Dear Public Relations,
It’s not you, it’s me.
Ok, it’s a lot you and a lot of what I want to do with my life.
Confession: I’ve fallen out of love with you. The traditional you. You’re not my type.
Why? It might come to your head that I’ve fallen for the shiny (somewhat) new [...]

Four Ways to Use LinkedIn

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LinkedIn. It’s used widely by business professionals to engage, connect and share information with one another. Many question it’s usefulness in the business world, even with new features such as Company Follow and Likes.
So how can you use it? Social Media is not about the platforms, but the ideas and concepts behind it. Platforms are [...]

Using Insecurities to Your Advantage

Photo credit: invent now
I used to be incredibly shy in social situations – well, if I was honest: in general.
Ok, stop laughing.
Up until my junior year of college, I couldn’t even order a pizza because it freaked me out.  I made my boyfriend at the time do it. One time, he threatened to not let [...]

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