From the category archives:

public relations

Introducing Chevis English: What Makes Us Qualified?

LAF Note: Chevis English will be a regular contributor to this blog – so make sure to say hi and welcome her!
When first approached by Laura about being a contributor for her blog, I immediately thought, “I can’t do that, I am not qualified to write on Her blog.”  I then stopped [...]

From {Young Minds}: “Excuse me, the offer is how much?”

This guest post is part of the Young Minds Series, and written by Kate Ottavio.

Forgive me if I make an overgeneralization here, but it seems us Gen Y-ers come off as a bit “entitled.”
Boss: “We’d love to have you be a part of our firm. We will start you at $XX,000.”
Kid fresh out of college with a [...]

PR Pros: It's Never Our Work, but the Brand's Work

So I was feeling a little blue yesterday because a press release I wrote went through two people, but then was edited hardcore by the third. We’ve all felt it – we put a lot of effort into something, and it comes back with a ton of red. Sometimes we take it personally, but as [...]

The Difference Between PR and Publicity

Yes, there is a difference. Publicity might be a component of public relations, but there is a whole other world that is just about publicity.  I have previously interned for both 20th Century Fox and Sony Pictures in a field office, where hard work, perseverance and long hours paid off in the form of packed [...]

Social Media Relationship Killers and the PR Effect

This is a collaborative post by David Spinks and Laura Fernandex.
Social Media has opened a lot of relationship and network building doors, making it easier to connect with people you might only see at conferences or have never heard of before. It’s easy to be optimistic and think social media is the best thing since Johnny Bravo [...]

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