From the category archives:

public relations

Reputation is What Matters: PR Influencers Panel (Day 2.)

It started off with a man and a scarf tied on his head. I was pretty impressed with his ability to look fashionable, if only because my head is usually too big for any type of accessory.
Plus, Geoff Livingston rocks the bald look, so he can pull it off.
I could go on and on about [...]

Don’t Just Focus on the What – PRSA Conference Day 1

I’m attending the Public Relations Society of America International Conference in D.C. from Oct. 17 – 19. Disclaimer: These posts reflect my opinion, although I was asked to blog by PRSA as media.
I shudder at words such as synergy and case study. The problem that has arisen with case studies (and sharing them via [...]

The Professional Persona: Don’t Let It Define You

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I’ve never been the type to slow down or relax. I can tell you the last time (and one of the only) I ever relaxed: it was December ‘09 when I took a trip to Boston. Pathetic.
You know, I love being this excited about life and throwing myself into everything. To me, it’s always been dedication [...]

Open Letter to PR Pros From the Press Release

*Major props to Jeremy Pepper for starting this topic discussion over at his blog.
Dear PR Professional,
I think we have always had a pretty solid relationship. I help you get your job done, right? I’m one of those “tools” that professors across the country always go on and on about. Heck, I think I even made [...]

Four Ways to Use LinkedIn

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LinkedIn. It’s used widely by business professionals to engage, connect and share information with one another. Many question it’s usefulness in the business world, even with new features such as Company Follow and Likes.
So how can you use it? Social Media is not about the platforms, but the ideas and concepts behind it. Platforms are [...]