From the category archives:

public relations

Blanket PR Approaches Never Work

There’s an Office quote where Michael says that fax machines are for dinosaurs. Can’t recall the episode, but you get the mentality.
With the invention of the internet, the ability to make electronic press kits and now social media – I’ve heard many PR professionals talk as if pitching and communicating can only be done one [...]

From {Young Minds} Reverse Mentoring: Are We Really Leading the Digital Way?

LAF Note: This {Young Minds} post was written by Teresa Basich.
Initially I thought reverse mentoring would be a great topic to cover on Lauren’s Young Minds series – she’s a huge advocate of reverse mentoring, and I see our growing up in the digital age an advantage we should use to swiftly usher others into [...]

From {Young Minds}: It’s Time to Take the Bull by the Horns!

LAF Note: This Young Minds post was written by Chuck Hemann.

According to the global Manpower Employment Outlook Survey results, the fourth quarter of 2009 will continue to challenge job seekers in labor markets around the world. We all know, I think, that the communications industry has been hit pretty hard by the global recession. In [...]

Video Blogging Week 1

Trying out this whole video thing at the urging of Arik Hanson. Yeah. Let me know what you think.

-LAF

Update: People wanted to see the dog that makes an appearance – he was rather grumpy with me this morning when I took it. Diesel is a 3 year old Sheltie.

Three Signs You’re a PR Pro

Public Relations is ever changing – and as it becomes more integrated with marketing and advertising, we are starting to see many new facets of PR professionals. So what constitutes as a PR professional? We’ve discussed the definition, but what about types of people? Types of personalities? We will never all be the same, but [...]

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