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	<title>Comments on: Public Relations: Turning the Page</title>
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	<link>http://www.laurenafernandez.com/blog/public-relations-turning-the-page/</link>
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		<title>By: deandrad</title>
		<link>http://www.laurenafernandez.com/blog/public-relations-turning-the-page/comment-page-1/#comment-2276</link>
		<dc:creator>deandrad</dc:creator>
		<pubDate>Fri, 11 Dec 2009 00:10:58 +0000</pubDate>
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		<description>I work in PR on the sports/events side and I can definitely attest to people being &quot;stuck in PR 1.7&quot; and as fresh faces enter the company, it&#039;s always a struggle between traditional ways of working vs. new.  Alot of times I&#039;m asked to prove why the &quot;new&quot; way is better.  Most times, it&#039;s successful.&lt;br&gt;&lt;br&gt;As everyone else has said, we have to continue to be students of the game.  Not only that, we must continue to be open to change and adapt well, whether it&#039;s difficult to grasp at first or not (which is why I think some practitioners opt to remain &quot;traditional&quot;).  It&#039;s also important to observe trends (not always follow, if not necessary) in order to stay fresh and on the cusp of new media because what we&#039;re doing now may certainly be out of date in the next 10 years.</description>
		<content:encoded><![CDATA[<p>I work in PR on the sports/events side and I can definitely attest to people being &#8220;stuck in PR 1.7&#8243; and as fresh faces enter the company, it&#39;s always a struggle between traditional ways of working vs. new.  Alot of times I&#39;m asked to prove why the &#8220;new&#8221; way is better.  Most times, it&#39;s successful.</p>
<p>As everyone else has said, we have to continue to be students of the game.  Not only that, we must continue to be open to change and adapt well, whether it&#39;s difficult to grasp at first or not (which is why I think some practitioners opt to remain &#8220;traditional&#8221;).  It&#39;s also important to observe trends (not always follow, if not necessary) in order to stay fresh and on the cusp of new media because what we&#39;re doing now may certainly be out of date in the next 10 years.</p>
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		<title>By: adrienneborrego</title>
		<link>http://www.laurenafernandez.com/blog/public-relations-turning-the-page/comment-page-1/#comment-2275</link>
		<dc:creator>adrienneborrego</dc:creator>
		<pubDate>Thu, 10 Dec 2009 22:18:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.laurenafernandez.com/blog/?p=881#comment-2275</guid>
		<description>I agree with annawoodlock. Just as the doctors, nurses and staff in my office have continuing education classes to learn the latest in medicine, I think that we in PR need continuing education to learn the latest in public relations and the media.  It&#039;s important to not only learn about the newest in social media, but also how it will be useful for your specific company and your clients.</description>
		<content:encoded><![CDATA[<p>I agree with annawoodlock. Just as the doctors, nurses and staff in my office have continuing education classes to learn the latest in medicine, I think that we in PR need continuing education to learn the latest in public relations and the media.  It&#39;s important to not only learn about the newest in social media, but also how it will be useful for your specific company and your clients.</p>
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		<title>By: annawoodlock</title>
		<link>http://www.laurenafernandez.com/blog/public-relations-turning-the-page/comment-page-1/#comment-2274</link>
		<dc:creator>annawoodlock</dc:creator>
		<pubDate>Thu, 10 Dec 2009 22:05:08 +0000</pubDate>
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		<description>We can never stop learning. As new and innovative strategies continue to evolve, we must always be willing to learn about them.</description>
		<content:encoded><![CDATA[<p>We can never stop learning. As new and innovative strategies continue to evolve, we must always be willing to learn about them.</p>
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		<title>By: maggiekierl</title>
		<link>http://www.laurenafernandez.com/blog/public-relations-turning-the-page/comment-page-1/#comment-2273</link>
		<dc:creator>maggiekierl</dc:creator>
		<pubDate>Thu, 10 Dec 2009 20:09:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.laurenafernandez.com/blog/?p=881#comment-2273</guid>
		<description>Great Post Chad! Very true. Don&#039;t you think PR 3.0 is already making its way into the industry? I think as long as we stay on top of social media that we&#039;ll be able to keep up with the times.</description>
		<content:encoded><![CDATA[<p>Great Post Chad! Very true. Don&#39;t you think PR 3.0 is already making its way into the industry? I think as long as we stay on top of social media that we&#39;ll be able to keep up with the times.</p>
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		<title>By: deandrad</title>
		<link>http://www.laurenafernandez.com/blog/public-relations-turning-the-page/comment-page-1/#comment-2202</link>
		<dc:creator>deandrad</dc:creator>
		<pubDate>Thu, 10 Dec 2009 17:10:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.laurenafernandez.com/blog/?p=881#comment-2202</guid>
		<description>I work in PR on the sports/events side and I can definitely attest to people being &quot;stuck in PR 1.7&quot; and as fresh faces enter the company, it&#039;s always a struggle between traditional ways of working vs. new.  Alot of times I&#039;m asked to prove why the &quot;new&quot; way is better.  Most times, it&#039;s successful.&lt;br&gt;&lt;br&gt;As everyone else has said, we have to continue to be students of the game.  Not only that, we must continue to be open to change and adapt well, whether it&#039;s difficult to grasp at first or not (which is why I think some practitioners opt to remain &quot;traditional&quot;).  It&#039;s also important to observe trends (not always follow, if not necessary) in order to stay fresh and on the cusp of new media because what we&#039;re doing now may certainly be out of date in the next 10 years.</description>
		<content:encoded><![CDATA[<p>I work in PR on the sports/events side and I can definitely attest to people being &#8220;stuck in PR 1.7&#8243; and as fresh faces enter the company, it&#39;s always a struggle between traditional ways of working vs. new.  Alot of times I&#39;m asked to prove why the &#8220;new&#8221; way is better.  Most times, it&#39;s successful.</p>
<p>As everyone else has said, we have to continue to be students of the game.  Not only that, we must continue to be open to change and adapt well, whether it&#39;s difficult to grasp at first or not (which is why I think some practitioners opt to remain &#8220;traditional&#8221;).  It&#39;s also important to observe trends (not always follow, if not necessary) in order to stay fresh and on the cusp of new media because what we&#39;re doing now may certainly be out of date in the next 10 years.</p>
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