Posts tagged as:

PR professional

Eavesdropping Across Spectrum: PR, Social Media and Strategy

Thumbnail image for Eavesdropping Across Spectrum: PR, Social Media and Strategy

My mother always told me that eavesdropping was rude and un-ladylike. Cue Southern belle.
Imagine my surprise when I had a journalism assignment in college to eavesdrop in a public place - and write down the dialogue. The point of the assignment was to absorb, then convey the passion and emotion at whatever level, between the people discussing.  You [...]

Marketing Shift: The Three R’s

As marketers, many try to have mass appeal. Mass audience. Lots of buzz, and lots of people talking. That seemed to be the goal of the strategies that my marketing professors drove home in college.
Isn’t it time for a shift though? TV Advertising revenue is down, the print media landscape is changing and brands have [...]

Room for Improvement in the World of PR

People ask me all the time why I’m the way I am – I work hard, make time for friends and don’t really sleep. I’m in PR because it fits my personality and my personal drive. That isn’t to say that I think everything is rosy in the PR industry. We have great practitioners,but  we [...]

What’s In Your PR Handbag/Briefcase?

I had the pleasure of speaking to my friend Linda Jacobson’s PR Principles class at my alma mater last Monday. After the discussion, I went to go get my keys – and had lost them. This isn’t a surprise – my handbag is so big, that best friend Brad tells me I don’t need to [...]

It’s Always Sunny in PR

LAF Note: This post was written by regular contributor Katie Wall.
For those of you who have never seen the FX show “It’s Always Sunny in Philadelphia” you should check it out. Basically, the show is about three guys and a girl in their late twenties who own a bar in Philadelphia and are constantly coming [...]