Posts tagged as:

public relations

Panels: Where’s the Contrarian? You’re Boring the Audience

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Speaker panels nowadays seem to bring together like-minded individuals on a topic they feel passionate about. They work together to produce content, answer questions and bring awareness.
But where’s the contrarian?
As Edward Boches pointed out last week, panels like that “bore the hell out of their audience.” (kudos to EB for the blog topic idea.)
Do panels [...]

SPINdustry isn’t terrible: An Entertainment PR background perspective

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Image copyright of Life.com.
I finally got to watch SPINdustry last night – and frankly, I normally don’t talk “hot topic” type posts, but I’m a little irritated some of my colleagues reaction to this show. Was it justified? Maybe. I’m not really sure.
A big chunk of my internships were spent in entertainment public relations, working [...]

Captain Planet Style: Powers Combined in PR/Marketing

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PR is water (crisis communications and strategy management) marketing is heart, sales is fire (driving sales)… You get the picture.
Yes, all of these entities do more. It’s an analogy.
Those that work on the corporate side have worked with a sales force a time or two. Those in the agency world, though, need to understand the [...]

Deep in the Heart of #HAPPO

Gen Y is facing one of its toughest obstacles yet during this recession, spitting in the eye of the parents who put stickers on the back of their cars for honor roll kids and told us “You can do whatever you think you can do.” Guess what? The jobs are few, and true entry level [...]

Competitive Agency Landscape and Business Integrity

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Agencies are innately programmed to be competitive. Agencies compete not only to land new business and retain current clients, but they compete in the media and social landscape as well. Let’s not even talk about rates and talent.
Along the way, business integrity has been compromised for some.
I’m lucky to work for an agency that I’m [...]

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