Posts tagged as:

social media

6 Truths of Building a Successful Online Community

This guest post was written by Mack Collier (@mackcollier.) Mack is also the moderator of #blogchat, Sundays at 9 p.m. EST.
Whether it’s a ‘community site’, a Facebook fan page, or a blog, many companies are looking for a way to create an online community.  But most of these efforts are really bad, and it’s usually [...]

Twitterphone: What Gets Lost in Translation?

This post was written by regular contributor Katie Wall.
Remember playing the game of telephone when you were younger? It always amazed me how a simple strand of words moving from one person to the next could get jumbled up so quickly, almost beyond recognition.
“There are four turtles and toys in the barnyard!” Umm…The original sentence [...]

Survival of the Fittest: The Media Ecosystem

A study has been published by the Pew Research Center’s Project for Excellence in Journalism that provides analysis of how traditional newspapers are still beating online media for how people get their news.
“95% of stories with “new information” came from traditional media, mainly newspapers,” and that, “In studying six major news “threads”, the researchers concluded that, [...]

Planes, Trains and Fax Machines

This post was written by regular contributor Katie Wall.
I’ve been thinking about trains lately (mostly because there’s one that goes behind my apartment all throughout the night blowing its whistle…), but who uses trains? Where on earth could that train be going at all hours of night? And who or what is on board?
I can’t [...]

Public Relations: Turning the Page

LAF note: This Young Minds post was written by my co-worker, Chad Sour.
Look around you. Day-in and day-out, it’s abundantly clear to those in the public relations industry (and especially those of us that read this blog) that we’ve reached a new chapter in our industry. The way we communicate with the consumer on behalf [...]