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Single PR Pros: You Suck at Time Management

Chalk up “I just don’t have time” as a weak fallback excuse.

At networking events, happy hour and even with various friends, the constant chatter is around how to handle it all. Time management is an art that few excel at, although many claim otherwise. Work duties, family, dating, networking and friends all have a place in your life during the week.

It’s not about how much time you devote to each entity. It’s about the type of routine and habits you develop to fit it all in.

But how can you really accomplish it all?

Step 1: Make a List

What is important to you? Life happens, and devoting all of your energy to just work or to just personal isn’t going to get you far. “Work hard, play hard” is the mantra that everyone should live by, but few achieve it. If it’s always, “I don’t have time” rather than “How can I make it work?”, then only failure will happen.

By asking “How?” instead of automatically saying “No” you have set the precedence in your brain that it can be achieved. Making a list is the easiest way to know what you consider important, how much time you’ve previously spent and if it needs to shift for the week.

So, list it out. Is it friends, work and one networking event as the objective? Is it work and seeing a friend once a week? Find your balance and what makes you happy.

My week list looks like this:

  • 3-5 blog posts/articles  (four different outlets)
  • 1 professional type meeting for networking (coffee, happy hour)
  • Two days for friends
  • Thursdays: #u30pro
  • Gym: 3-4 times a week
  • One night just for me
  • Work: Minimum of 48 hours a week

Instead of wondering if its too much, I wake up at 5 a.m. everyday and just get it done. It might seem early, but once you have that routine established, it isn’t as difficult. Sometimes a night can contain both networking and a personal obligation. Choices come down to whether you stay at the happy hour all night or if you move on to the next stop.

Step 2: Make Changes

Did you notice that one day a week  is just devoted to myself, to re-charge? This is an integral part into changing how someone approaches time management. The time can be spent brewing tea, watching a documentary or shopping for shoes.  The decompress time is important, not only for your personal health and life, but for your professional drive.

Making changes isn’t easy. A person might have to repeat it a few times before it sticks.

Step 3: Create a Routine and Establish Habits

Those that succeed at time management also thrive on routine. They are able to create a list and shift it if needed, while still being courteous. Routine isn’t doing the exact same thing everyday, but it is approaching your life in a similar fashion. To grasp time management, one can’t lean heavily on work one week and personal the next. The human brain just doesn’t operate that way, nor will it help to establish habits and routine.

If more time is needed to accomplish everything, start waking up earlier. A person has to train not only their mental state, but their physical state as well. If its difficult to get going in the morning, start with a jog around the block. Endorphines are your friend during a tough week.

Step 4: Repeat, and It’s Ok to Say No

Time management is a commitment, and repeating approaches to both your professional and personal life are significant to the process. If you’re a list person, make lists. If you like Google calendars, use them. Stick to your commitments and know that it’s ok to say no. If a friendship ends because you say no to a happy hour for a networking event, then they weren’t a friend.

Do you struggle with time management? How do you think this can be fixed?

Let’s chat in the comments below.

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  • AE Thanh
    Waking up earlier is great, but you also need enough sleep. Nobody can get work done when they are tired. So know first how many hours of sleep you need and then figure out your sleeping schedule.

    Also, there are many tools that will help you, but use the ones you are most comfortable with. I can suggest to start off with using a calendar and then a to do list. Those are two great starting points.
  • Brad Marley
    I had two kids. That forced me to focus on what is important, and what's not.

    But, seriously, the best way to balance personal and professional is to force yourself to shut down your computer and go home. I know it's hard, but in this industry, there will always be work that needs to be done. It's inevitable. We could all work from 6 a.m. to 6 p.m. if we let ourselves, but that's not healthy, nor is it smart.

    It's all about focusing on the work that advances your cause, and learning to identify the filler that can be eliminated. It takes time, but it's totally worth it.
  • Mariam Shahab
    I think the busier I am, the more able I am to organize my time. Does that make sense? For me, that way I have to create a schedule and time slot out certain tasks rather than just do them whenever I feel like it.
  • Samantha Swain
    Great post. I feel like I manage my time well at work (I can usually accomplish the really important things I need to get done each day ) but I'm seeing that it's often at the expense of my personal life. Good reminder to strive for that work/life balance!
  • melissa lawhorn
    I definitely have to agree about getting up earlier -- 8AM classes SEEMED to be the death of me, but it's amazing what I can get done when I'm up (and alone) at 6AM. A great way to get more things done, and ultimately have more time to myself and leisure activities.
  • janetaronica
    Great blog post Lauren. What I like is that I feel like you have narrowed down to the things that really matter to you and you've made the time to do those. My boss sent me this post a few months back and it really resonated with me... http://sivers.org/hellyeah Basically the message is either you say HELL YEAH to something, or you say no. You can't do everything, so only do things you really really really want to do. In social media it's very tempting to say yes to every opportunity for a guest post, every event, every speaking thing, reply to every Tweet and just let all of your time and energy get consumed by it because you want to learn and network and grow. But when you narrow it down to what you really want to get out of your life and career you can be the best at those things. :) Good for you girl keep kicking butt.
  • Ashley Carter
    Number 4 is SO hard to do sometimes, but it can make or break you! It might be hard for you to say No, especially when it comes to social events that go late into the night, but if you don't do it every once and awhile, you're going to be sick, tired and grumpy - and no one likes that!
  • Jenna
    Great post, Lauren! I agree with you on not having time vs. making things work. Yes, sometimes people truly do not have time, but usually people just choose to not make it work. It’s important to remember that many things in life are a choice, and people should make the choice to make time for the things that are important to them. This will always lead to better time management.
  • Deanna Ferrari
    I like this. I do have to say that not having time IS realistic. But, I completely agree with your thought about what can you do to MAKE things work and make that time. Take a giant step back and see what you can push back on. It may be more than saying no once in awhile. Is work taking up ALL your time? Have a talk with your boss and say something's gotta give. Take a look at what you've been working on and see where you can pass on certain projects or if you need an intern. My boss applauded me when I asked to push back on something recently, and I check in with him if I'm running up against a deadline to make sure all my ducks are in a row and I can make that deadline, and keep my other projects above water. Good post! I wish i could manage my time more and do it all :)
  • Sara
    Yup, wake up early, have a routine and be flexible. Love your post, it resonated today and I passed it on.

    Thank you!
  • Ryan Knapp
    The simplest one is waking up earlier. If you push things to the end of the day they tend to not get done, but if you get up early and get to work even 30 minutes early, it's amazing what you can accomplish when everyone is asleep.

    Not to mention 5am runs are that much better.
  • Matt Cheuvront
    Yes and yes, to all of this, Ryan. Waking up earlier is the key to success, getting things done and making things happen, at least for me.
  • Meg Roberts
    Wow - I think we've done it again. I just posted last night about how I struggled for so long to maintain a balance that enabled me to stick to my commitments and goals - both professional and personal. (http://megroberts.wordpress.co...

    Great tips on how to stay on track. I like that you break down what you need to accomplish each week. I think that visual would work well for me.
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