public relations
PR Questions: Telling the client it’s a bad idea
Nov 25th
This post was written by regular contributor Chevis English.
What do you do when a client is asking you to do something that you know is not in their best interest?
One day, I will be the person discussing ideas with clients and I will need to know the polite and professional way to stand up to [...]
A Gatsby World of Public Relations
Nov 22nd
Fitzgerald is tied with Orwell as my favorite author, so it makes sense that The Great Gatsby is well-worn on my bookshelf. By the time it was assigned as reading in 10th grade, I had read it more times than I could count. Fitzgerald’s way of describing Gatsby made me want to be a writer.
Theres [...]
I Am The Most Important Person on Twitter
Nov 19th
LAF Note: This post was written by regular contributor Katie Wall.
I recently sat down with a senior level public relations professional and was shocked to hear what he had to say about social media – particularly Twitter.
“I think that Twitter for personal use is laughable,” he said. “What’s the point unless you’re announcing that there [...]
What’s In Your PR Handbag/Briefcase?
Nov 16th
I had the pleasure of speaking to my friend Linda Jacobson’s PR Principles class at my alma mater last Monday. After the discussion, I went to go get my keys – and had lost them. This isn’t a surprise – my handbag is so big, that best friend Brad tells me I don’t need to [...]
PR/SM Braniacs: Round One with #PRBC
Nov 10th
I opened up an idea to my community a few weeks ago: a panel of professionals that could answer submitted questions about PR and Social Media. I asked #prbc to be the first group and asked them four questions. Since they are a chatty bunch with great insight, I will be posting one question at a [...]
Let’s Go Fishing: PR Pitch v. Engagement
Nov 9th
“The word pitch should be taken out of every PR pro’s vocabulary.”
Words that were uttered by a colleague of mine while we had coffee last week – and left me slightly taken aback. Why, you may ask? To me, it’s just a word. An industry standard, and one that is common jargon.
His point was that it [...]
It’s Always Sunny in PR
Nov 5th
LAF Note: This post was written by regular contributor Katie Wall.
For those of you who have never seen the FX show “It’s Always Sunny in Philadelphia” you should check it out. Basically, the show is about three guys and a girl in their late twenties who own a bar in Philadelphia and are constantly coming [...]
