authenticity
You Talk the Talk, but can you Walk the Social Media Walk?
Nov 2nd
Expert. Guru. Genius. Ninja. All words we hear in this social media realm. As my friend Kasey Skala asked me today: “What the heck is a social media ninja?”
In a space so new, it’s easy to spout off whatever you want, on any given topic, and be taken seriously. Everyone wants to sound knowledgeable and [...]
Control the Conversation – Or Go with the Flow?
Oct 26th
A trend I’ve noticed is companies believing they can control what customers and the general public say about them on social networking sites. They only want you responding to their messaging, not others. Is it possible? Even if it’s just a single line in your Twitter Bio of: XX Exec at @XX Corporation, people know [...]
I love your blog! (psst… Or Not.)
Oct 8th
LAF Note: This post was written by regular contributor Katie Wall.
Back in college, my roommates and I had a theory that “Reality TV makes people mean.” It’s easy to criticize a character in a movie or TV show for their flaws, but we would always seem to forget that the people [...]
There's More to a Millennial than Updating Your Profile
Sep 17th
Collaborative post by Kasey Skala and Laura Fernandex. You can find them on Twitter at @kmskala and @CubanaLAF.
A blog post went up today on the PRSA ComPRhension blog that was titled Status Updates: Millennial Staffers Can Update Your Social Media Plans. Kasey Skala and Laura Fernandex are both PRSA members (Minnesota and Ft. Worth, respectively) [...]
PR Lessons: Nothing is ever 'off the record'
Sep 15th
President Obama said what we were all thinking about Kanye in a CNBC interview – that he’s a jacka** for the stunt he pulled on poor Taylor Swift at the VMAs. ABC’s Terry Moran overheard it, then tweeted it. President has a right to an opinion, yes- but the bad thing is that he represents [...]
Networking Isn't About You, It's About Them
Sep 14th
Professional networking can be hard. It can be intimidating. It’s about putting yourself out there and hoping you don’t fall flat on your face and ruin a potential career connection.
But guess what? It’s not about you.
That’s right. Networking is not all about what you get out of it. Say what? “Isn’t networking supposed to be [...]
Introducing Katie Wall: How To Have Something Worth Saying
Sep 11th
LAF Note: Katie Wall is the second regular contributor on the LAF blog. Please welcome her!
Like Chevis, I was more than honored when Laura asked me to contribute to her blog. Every day I scroll through countless Twitter posts and find myself drawn to people who I consider “valuable contributors” or “key players.” I can’t [...]
