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PR Questions: Telling the client it’s a bad idea
Nov 25th
This post was written by regular contributor Chevis English.
What do you do when a client is asking you to do something that you know is not in their best interest?
One day, I will be the person discussing ideas with clients and I will need to know the polite and professional way to stand up to [...]
Direct or Step Down: How SM Differs from Traditional PR
Nov 19th
I’m a pretty passionate person when it comes to my career in public relations and social media. Ask any one of my friends – they will tell you that I’m a direct individual in my personal life. In my career in traditional PR, I am able to step back, learn from other ideas and work [...]
I Am The Most Important Person on Twitter
Nov 19th
LAF Note: This post was written by regular contributor Katie Wall.
I recently sat down with a senior level public relations professional and was shocked to hear what he had to say about social media – particularly Twitter.
“I think that Twitter for personal use is laughable,” he said. “What’s the point unless you’re announcing that there [...]
What’s In Your PR Handbag/Briefcase?
Nov 16th
I had the pleasure of speaking to my friend Linda Jacobson’s PR Principles class at my alma mater last Monday. After the discussion, I went to go get my keys – and had lost them. This isn’t a surprise – my handbag is so big, that best friend Brad tells me I don’t need to [...]
PR/SM Braniacs: Round One with #PRBC
Nov 10th
I opened up an idea to my community a few weeks ago: a panel of professionals that could answer submitted questions about PR and Social Media. I asked #prbc to be the first group and asked them four questions. Since they are a chatty bunch with great insight, I will be posting one question at a [...]
It’s Always Sunny in PR
Nov 5th
LAF Note: This post was written by regular contributor Katie Wall.
For those of you who have never seen the FX show “It’s Always Sunny in Philadelphia” you should check it out. Basically, the show is about three guys and a girl in their late twenties who own a bar in Philadelphia and are constantly coming [...]
You Talk the Talk, but can you Walk the Social Media Walk?
Nov 2nd
Expert. Guru. Genius. Ninja. All words we hear in this social media realm. As my friend Kasey Skala asked me today: “What the heck is a social media ninja?”
In a space so new, it’s easy to spout off whatever you want, on any given topic, and be taken seriously. Everyone wants to sound knowledgeable and [...]